TL;DR<\/h2>\n\n- \n
You can use several LinkedIn automation tools<\/a> for automating outreach as part of your outbound automation<\/a> efforts. For the purpose of this practical guide, we'll use PhantomBuster<\/a>.<\/p>\n<\/li>\n<\/ul>\nPhantomBuster LinkedIn Outreach Flow is designed to:<\/p>\n
\n- \n
Send connection invites<\/b> to a list of prospects<\/p>\n<\/li>\n- \n
Send an introduction <\/b>LinkedIn message<\/b><\/a> with your request<\/p>\n<\/li>\n- \n
Send up to 3 follow-up messages <\/b><\/p>\n<\/li>\n<\/ul>\nStep-by-step guide on how to automate LinkedIn outreach:<\/h3>\n\n- \n
Step 1: <\/b>Choose a LinkedIn outreach automation tool<\/a>. You can test PhantomBuster for free for 14 days.<\/a> You can use this LinkedIn automation software on multiple LinkedIn accounts, including LinkedIn Sales Navigator. PhantomBuster is the safest LinkedIn automation tool for automated LinkedIn outreach.<\/p>\n<\/li>\n- \n
Step 2:<\/b> Open the LinkedIn outreach flow. This is a pre-built automation available in PhantomBuster that other LinkedIn automation tools might not offer.<\/p>\n<\/li>\n- \n
Step 3: <\/b>Share your list of LinkedIn prospects. You can use an existing list, your HubSpot CRM lists, or a Google Sheet URL.<\/p>\n<\/li>\n- \n
Step 4: <\/b>Connect your LinkedIn account using PhantomBuster Chrome Extension, which automatically pulls your session cookie data.<\/p>\n<\/li>\n- \n
Step 5:<\/b> Set automation behavior. To adhere to LinkedIn's automation limits, we recommend starting by automating a maximum of 20 LinkedIn connection requests per day. You shouldn't scale your automated outreach from day 1.<\/p>\n<\/li>\n- \n
Step 6:<\/b> Write and customize your LinkedIn connection request message<\/a>.<\/p>\n<\/li>\n- \n
(Optional) Step 7: Write, personalize, and schedule up to 3 follow-up automated messages.<\/p>\n<\/li>\n
- \n
Step 8:<\/b> Launch the automation and track results inside PhantomBuster.<\/p>\n<\/li>\n<\/ul>\n<\/div>\nLinkedIn outreach automation step-by-step<\/h2>\n
Ready to put this LinkedIn outreach automation tool to good use? Here\u2019s a quick tutorial on how to get started with your outreach campaigns<\/a> on autopilot.<\/p>\n1. Open the LinkedIn Outreach Flow<\/h3>\n
If you don\u2019t have one already, create a PhantomBuster <\/a>account. Don\u2019t worry about the pricing\u2014we offer a 14-day free trial, and you don\u2019t even need a credit card to get started.<\/p>\nAll set?<\/p>\n
Now, let\u2019s find the LinkedIn Outreach Flow<\/a>. There are 100+ Phantoms and Flows available in PhantomBuster, but you can find this straight from your dashboard's \u201cSolutions\u201d tab.<\/p>\nOnce you\u2019ve opened the page, select the \u201cUse this Flow\u201d button, and you\u2019re ready to go.<\/p>\n
2. Share your list of LinkedIn prospects<\/h3>\n
Next, we\u2019re going to tell the Flow which people we want to send our LinkedIn outreach campaigns to.<\/p>\n
There are 2 options for this:<\/p>\n
Option #1: Share your LinkedIn Leads page<\/h4>\n
If you\u2019ve already been using PhantomBuster for LinkedIn prospecting<\/a> (go you!), you\u2019ll see them in your dashboard's \u201cLinkedIn leads\u201d tab.<\/p>\n![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-8.webp\")
<\/p>\n
From here, you can filter your leads down into more specific lists.<\/p>\n
For example, here\u2019s a list we made for growth marketers by scraping LinkedIn data<\/a>.<\/p>\n![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-9.webp\")
<\/p>\n
Once you\u2019ve created your list using prospecting tools<\/a>, you can select it from the dropdown menu in the first step of your LinkedIn Outreach Flow setup, just like this:<\/p>\n![\"linkedin-outreach-phantom-list\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-phantom-list-1-scaled.webp\")
<\/p>\n
\nBonus tip:<\/b> Read this in-depth guide to the LinkedIn Leads page<\/a> for more details on crafting your LinkedIn prospect lists to perfection.<\/p>\n<\/blockquote>\nOption #2: Share a Google Sheet URL or CSV link<\/h4>\n
Alternatively, you might have imported a list of LinkedIn profiles from your CRM, and have them ready in a Google Sheets or CSV file.<\/p>\n
Then, all you have to do is copy the URL of your Google Sheet or CSV file and paste it into the Flow setup, just like this.<\/p>\n
![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-10.webp\")
<\/p>\n
If you\u2019re sharing a Google Sheet URL, make sure the page is publicly accessible so that the Flow can view it.<\/p>\n
\nDon\u2019t have your LinkedIn prospects yet? Try these Phantoms out…<\/b><\/p>\n
1. LinkedIn Search Export Phantom:<\/a> Get prospects from a LinkedIn search by scraping the data.
\n2. LinkedIn Group Members Export Phantom:<\/a> Find leads from a group.
\n3. LinkedIn Event Guests Export Phantom:<\/a> Extract guests from an event.<\/p>\nThen plug the results into this Flow, using the methods above. Easy peasy.<\/p>\n<\/blockquote>\n
3. Connect your LinkedIn account<\/h3>\n
Next, we need to give PhantomBuster permission to act on our behalf on LinkedIn. We do this by adding one of these two extensions to our browsers:<\/p>\n
\nGet the Chrome extension<\/a><\/p>\nGet the Firefox extension<\/a><\/p>\n<\/blockquote>\nOnce you\u2019ve installed the extension, you can connect to LinkedIn by clicking the \u201cConnect to LinkedIn\u201d button in your Flow setup. <\/p>\n
Your session cookie will magically appear in the field, just like in the example below.<\/p>\n
![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-2.webp\")
<\/p>\n
4. Choose how many connection invites to send<\/h3>\n
Here, you can decide how many connection requests to send each day.<\/p>\n
We strongly recommend that you share a maximum of <\/b>20 connection invites per day<\/b><\/a> to respect LinkedIn\u2019s rate limits<\/a>.<\/p>\nIt\u2019s also best to stick with sending during weekdays and working hours to mimic your usual human behavior as much as possible.<\/p>\n
![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-11.webp\")
<\/p>\n
5. Write and customize your connection request message<\/h3>\n
Next, it\u2019s time to write a LinkedIn message to accompany your connection request<\/a>.<\/p>\nSending a message will boost the chances of people accepting your invitation (hello, more first-degree connections), and it sets the tone for your future interactions with them.<\/p>\n
Simply type out your LinkedIn message in your Flow setup using the personalized placeholder tags<\/a> available. These tags can range from someone\u2019s first name, to where they work, to their job title, and more.<\/p>\nPersonalization lets you tailor each automated message <\/a>to the recipient, boosting your chances of high response rates.<\/p>\n![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-12.webp\")
<\/p>\n
\nNote:<\/b> Just bear in mind that emojis are not<\/u> supported by this Flow. 😉❌<\/p>\n<\/blockquote>\n6. Write, personalize, and schedule up to 3 follow-ups<\/h3>\n
Now, you can set up your very own LinkedIn drip campaign.<\/p>\n
Once someone has accepted your connection request, you can schedule up to 3 follow-up messages<\/b> to kickstart your sales funnel.<\/p>\n
You can write up to 8000 characters<\/b> in each message. The first will be sent after the person has accepted your connection request, along with 2 further messages to be scheduled at time intervals that you choose.<\/p>\n
These messages will only be sent if there was no reply from the recipient to the first message.<\/p>\n
![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-13-scaled.webp\")
<\/p>\n
\nBonus tip: <\/b>You can also share attachments with your message. Check out these 23 lead magnet ideas<\/a> for inspiration to attract more leads.<\/p>\n<\/blockquote>\n7. Launch the LinkedIn Outreach Flow (and enjoy)<\/h3>\n
Now, all that\u2019s left to do is to kickstart the Flow, and then watch the results roll in.<\/p>\n
![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-3.webp\")
<\/p>\n
From your "Report" tab under the launch button, you\u2019ll see your progress in real-time, from the number of connection invites sent, to the acceptance rate, and the performance of your LinkedIn message sequences.<\/p>\n
![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-14-scaled.webp\")
<\/p>\n
And it all happens on autopilot. PhantomBuster is a cloud-based software, which means that you don\u2019t need to leave your computer open for this LinkedIn marketing tool to work.<\/p>\n
You can scale your LinkedIn prospecting in the background, bringing you more connections, profile views, and qualified prospects while you\u2019re safe and free to focus on more important things.<\/p>\n
\nBest practices for LinkedIn outreach automation<\/h2>\n
Now, you know the best LinkedIn automation tool to level up your game.<\/p>\n
Most importantly, you need to define how you\u2019ll use it to get the best response rates and other metrics. Here are some quick guidelines for getting the most out of the LinkedIn Outreach Flow.<\/p>\n
![\"linkedin-outreach-automation-phantombuster\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-automation-phantombuster-15.webp\")
<\/p>\n
1. Connect with the right people<\/h3>\n
For maximum chances of success, make sure you\u2019re targeting people who will be genuinely interested in your brand. <\/p>\n
For example, you could extract LinkedIn profiles from groups in your niche or run filtered searches to reach the most relevant leads possible.<\/p>\n
2. Use A\/B testing to optimize your messages<\/h3>\n
It takes \u201ctrial and error\u201d to find the right connection, request DM, and follow-up message to get results. <\/p>\n
But you can manually test different versions of your personalized messages by switching them up each week and then comparing the results. <\/p>\n
Over time, you\u2019ll find out which ones are performing best, and you can stick with them.<\/p>\n
3. Import the results via our CRM integrations<\/h3>\n
If you\u2019re using PhantomBuster and LinkedIn as a part of your sales lead generation and cold outreach campaigns, you can easily import the results of your LinkedIn outreach automation results into HubSpot directly.<\/p>\n
![\"linkedin-outreach-phantom-results-hubspot-flow\"](\"https:\/\/phantombuster.com\/blog\/wp-content\/uploads\/2025\/04\/linkedin-outreach-phantom-results-hubspot-flow-1-scaled.webp\")
<\/p>\n
Alternatively, you can use other automations to export your leads into other CRMs<\/p>\n
\n- \n
The Salesforce CRM Enricher Phantom<\/a><\/p>\n<\/li>\n- \n
The Pipedrive CRM Enricher Phantom<\/a><\/p>\n<\/li>\n<\/ul>\nThese Phantoms will funnel your results straight into your CRM, ready for the next step in your sales workflow. Here\u2019s a video tutorial on how to use one of these Phantoms.<\/p>\n
Conclusion<\/h2>\n
Now, you know how to harness your LinkedIn marketing automation tools to bring in new leads for lead generation using an automated LinkedIn outreach campaign.<\/p>\n
But this workflow is just the beginning.<\/p>\n
Once you\u2019ve connected with these people, it\u2019s up to you to nurture them\u2014such as by endorsing their skills, regularly liking their posts, following up with any conversations you have, and more.<\/p>\n
Ready to get started? Try PhantomBuster free for 14 days!<\/a><\/p>\n
You can use several LinkedIn automation tools<\/a> for automating outreach as part of your outbound automation<\/a> efforts. For the purpose of this practical guide, we'll use PhantomBuster<\/a>.<\/p>\n<\/li>\n<\/ul>\n PhantomBuster LinkedIn Outreach Flow is designed to:<\/p>\n Send connection invites<\/b> to a list of prospects<\/p>\n<\/li>\n Send an introduction <\/b>LinkedIn message<\/b><\/a> with your request<\/p>\n<\/li>\n Send up to 3 follow-up messages <\/b><\/p>\n<\/li>\n<\/ul>\n Step 1: <\/b>Choose a LinkedIn outreach automation tool<\/a>. You can test PhantomBuster for free for 14 days.<\/a> You can use this LinkedIn automation software on multiple LinkedIn accounts, including LinkedIn Sales Navigator. PhantomBuster is the safest LinkedIn automation tool for automated LinkedIn outreach.<\/p>\n<\/li>\n Step 2:<\/b> Open the LinkedIn outreach flow. This is a pre-built automation available in PhantomBuster that other LinkedIn automation tools might not offer.<\/p>\n<\/li>\n Step 3: <\/b>Share your list of LinkedIn prospects. You can use an existing list, your HubSpot CRM lists, or a Google Sheet URL.<\/p>\n<\/li>\n Step 4: <\/b>Connect your LinkedIn account using PhantomBuster Chrome Extension, which automatically pulls your session cookie data.<\/p>\n<\/li>\n Step 5:<\/b> Set automation behavior. To adhere to LinkedIn's automation limits, we recommend starting by automating a maximum of 20 LinkedIn connection requests per day. You shouldn't scale your automated outreach from day 1.<\/p>\n<\/li>\n Step 6:<\/b> Write and customize your LinkedIn connection request message<\/a>.<\/p>\n<\/li>\n (Optional) Step 7: Write, personalize, and schedule up to 3 follow-up automated messages.<\/p>\n<\/li>\n Step 8:<\/b> Launch the automation and track results inside PhantomBuster.<\/p>\n<\/li>\n<\/ul>\n Ready to put this LinkedIn outreach automation tool to good use? Here\u2019s a quick tutorial on how to get started with your outreach campaigns<\/a> on autopilot.<\/p>\n If you don\u2019t have one already, create a PhantomBuster <\/a>account. Don\u2019t worry about the pricing\u2014we offer a 14-day free trial, and you don\u2019t even need a credit card to get started.<\/p>\n All set?<\/p>\n Now, let\u2019s find the LinkedIn Outreach Flow<\/a>. There are 100+ Phantoms and Flows available in PhantomBuster, but you can find this straight from your dashboard's \u201cSolutions\u201d tab.<\/p>\n Once you\u2019ve opened the page, select the \u201cUse this Flow\u201d button, and you\u2019re ready to go.<\/p>\n Next, we\u2019re going to tell the Flow which people we want to send our LinkedIn outreach campaigns to.<\/p>\n There are 2 options for this:<\/p>\n If you\u2019ve already been using PhantomBuster for LinkedIn prospecting<\/a> (go you!), you\u2019ll see them in your dashboard's \u201cLinkedIn leads\u201d tab.<\/p>\n From here, you can filter your leads down into more specific lists.<\/p>\n For example, here\u2019s a list we made for growth marketers by scraping LinkedIn data<\/a>.<\/p>\n Once you\u2019ve created your list using prospecting tools<\/a>, you can select it from the dropdown menu in the first step of your LinkedIn Outreach Flow setup, just like this:<\/p>\n Bonus tip:<\/b> Read this in-depth guide to the LinkedIn Leads page<\/a> for more details on crafting your LinkedIn prospect lists to perfection.<\/p>\n<\/blockquote>\n Alternatively, you might have imported a list of LinkedIn profiles from your CRM, and have them ready in a Google Sheets or CSV file.<\/p>\n Then, all you have to do is copy the URL of your Google Sheet or CSV file and paste it into the Flow setup, just like this.<\/p>\n If you\u2019re sharing a Google Sheet URL, make sure the page is publicly accessible so that the Flow can view it.<\/p>\n Don\u2019t have your LinkedIn prospects yet? Try these Phantoms out…<\/b><\/p>\n 1. LinkedIn Search Export Phantom:<\/a> Get prospects from a LinkedIn search by scraping the data. Then plug the results into this Flow, using the methods above. Easy peasy.<\/p>\n<\/blockquote>\n Next, we need to give PhantomBuster permission to act on our behalf on LinkedIn. We do this by adding one of these two extensions to our browsers:<\/p>\n Get the Chrome extension<\/a><\/p>\n Get the Firefox extension<\/a><\/p>\n<\/blockquote>\n Once you\u2019ve installed the extension, you can connect to LinkedIn by clicking the \u201cConnect to LinkedIn\u201d button in your Flow setup. <\/p>\n Your session cookie will magically appear in the field, just like in the example below.<\/p>\n Here, you can decide how many connection requests to send each day.<\/p>\n We strongly recommend that you share a maximum of <\/b>20 connection invites per day<\/b><\/a> to respect LinkedIn\u2019s rate limits<\/a>.<\/p>\n It\u2019s also best to stick with sending during weekdays and working hours to mimic your usual human behavior as much as possible.<\/p>\n Next, it\u2019s time to write a LinkedIn message to accompany your connection request<\/a>.<\/p>\n Sending a message will boost the chances of people accepting your invitation (hello, more first-degree connections), and it sets the tone for your future interactions with them.<\/p>\n Simply type out your LinkedIn message in your Flow setup using the personalized placeholder tags<\/a> available. These tags can range from someone\u2019s first name, to where they work, to their job title, and more.<\/p>\n Personalization lets you tailor each automated message <\/a>to the recipient, boosting your chances of high response rates.<\/p>\n Note:<\/b> Just bear in mind that emojis are not<\/u> supported by this Flow. 😉❌<\/p>\n<\/blockquote>\n Now, you can set up your very own LinkedIn drip campaign.<\/p>\n Once someone has accepted your connection request, you can schedule up to 3 follow-up messages<\/b> to kickstart your sales funnel.<\/p>\n You can write up to 8000 characters<\/b> in each message. The first will be sent after the person has accepted your connection request, along with 2 further messages to be scheduled at time intervals that you choose.<\/p>\n These messages will only be sent if there was no reply from the recipient to the first message.<\/p>\n Bonus tip: <\/b>You can also share attachments with your message. Check out these 23 lead magnet ideas<\/a> for inspiration to attract more leads.<\/p>\n<\/blockquote>\n Now, all that\u2019s left to do is to kickstart the Flow, and then watch the results roll in.<\/p>\n From your "Report" tab under the launch button, you\u2019ll see your progress in real-time, from the number of connection invites sent, to the acceptance rate, and the performance of your LinkedIn message sequences.<\/p>\n And it all happens on autopilot. PhantomBuster is a cloud-based software, which means that you don\u2019t need to leave your computer open for this LinkedIn marketing tool to work.<\/p>\n You can scale your LinkedIn prospecting in the background, bringing you more connections, profile views, and qualified prospects while you\u2019re safe and free to focus on more important things.<\/p>\n Now, you know the best LinkedIn automation tool to level up your game.<\/p>\n Most importantly, you need to define how you\u2019ll use it to get the best response rates and other metrics. Here are some quick guidelines for getting the most out of the LinkedIn Outreach Flow.<\/p>\n For maximum chances of success, make sure you\u2019re targeting people who will be genuinely interested in your brand. <\/p>\n For example, you could extract LinkedIn profiles from groups in your niche or run filtered searches to reach the most relevant leads possible.<\/p>\n It takes \u201ctrial and error\u201d to find the right connection, request DM, and follow-up message to get results. <\/p>\n But you can manually test different versions of your personalized messages by switching them up each week and then comparing the results. <\/p>\n Over time, you\u2019ll find out which ones are performing best, and you can stick with them.<\/p>\n If you\u2019re using PhantomBuster and LinkedIn as a part of your sales lead generation and cold outreach campaigns, you can easily import the results of your LinkedIn outreach automation results into HubSpot directly.<\/p>\n Alternatively, you can use other automations to export your leads into other CRMs<\/p>\n The Salesforce CRM Enricher Phantom<\/a><\/p>\n<\/li>\n The Pipedrive CRM Enricher Phantom<\/a><\/p>\n<\/li>\n<\/ul>\n These Phantoms will funnel your results straight into your CRM, ready for the next step in your sales workflow. Here\u2019s a video tutorial on how to use one of these Phantoms.<\/p>\n Now, you know how to harness your LinkedIn marketing automation tools to bring in new leads for lead generation using an automated LinkedIn outreach campaign.<\/p>\n But this workflow is just the beginning.<\/p>\n Once you\u2019ve connected with these people, it\u2019s up to you to nurture them\u2014such as by endorsing their skills, regularly liking their posts, following up with any conversations you have, and more.<\/p>\n Ready to get started? Try PhantomBuster free for 14 days!<\/a><\/p>\n\n
Step-by-step guide on how to automate LinkedIn outreach:<\/h3>\n
\n
LinkedIn outreach automation step-by-step<\/h2>\n
1. Open the LinkedIn Outreach Flow<\/h3>\n
2. Share your list of LinkedIn prospects<\/h3>\n
Option #1: Share your LinkedIn Leads page<\/h4>\n
<\/p>\n<\/p>\n<\/p>\n\n
Option #2: Share a Google Sheet URL or CSV link<\/h4>\n
<\/p>\n\n
\n2. LinkedIn Group Members Export Phantom:<\/a> Find leads from a group.
\n3. LinkedIn Event Guests Export Phantom:<\/a> Extract guests from an event.<\/p>\n3. Connect your LinkedIn account<\/h3>\n
\n
<\/p>\n4. Choose how many connection invites to send<\/h3>\n
<\/p>\n5. Write and customize your connection request message<\/h3>\n
<\/p>\n\n
6. Write, personalize, and schedule up to 3 follow-ups<\/h3>\n
<\/p>\n\n
7. Launch the LinkedIn Outreach Flow (and enjoy)<\/h3>\n
<\/p>\n<\/p>\n
\nBest practices for LinkedIn outreach automation<\/h2>\n
<\/p>\n1. Connect with the right people<\/h3>\n
2. Use A\/B testing to optimize your messages<\/h3>\n
3. Import the results via our CRM integrations<\/h3>\n
<\/p>\n\n
Conclusion<\/h2>\n